Grip Recognized on FreightTech 100 List for Second Consecutive Year

Grip has been named to FreightWaves’ prestigious FreightTech 100 list for the second consecutive year, highlighting its continued innovation in the freight technology sector.

Since being named on the 2024 FreightTech 100, Grip has continued to push boundaries in the perishable shipping industry by launching nationwide fulfillment services and developing the first order management system purposely built for direct-to-consumer perishable brands. 

The FreightTech 100 list is curated by a panel of journalists, analysts, and industry experts selected by FreightWaves. This year’s list was compiled from over 250 companies and nearly 900 nominations, reflecting the growing impact of technology in the logistics space. 

In addition to this honor, Grip was named one of Food Logistics’ Top 2024 3PL & Cold Storage Providers in June, in recognition of its efforts to transform perishable DTC logistics. 

“Being recognized among the most innovative freight tech companies for the second time is a huge achievement for our team and a testament to the critical role our technology plays for eCommerce brands in the perishable space,” said Grip Chief Executive Officer Juan Meisel. “We look forward to building on this momentum and helping transform DTC logistics.” 

Grip was founded by former ButcherBox executives Juan Meisel and Jimmy Cooper, who experienced firsthand the challenges and costs associated with nationwide perishable shipping. 

As head of logistics at ButcherBox, Meisel fielded dozens of calls from eCommerce founders asking how the leading meat delivery startup was managing their expensive DTC operation.  

Realizing there was a need for a technology and operation that could help brands navigate the complexities of perishable supply chains, the duo built Grip, a first-of-its-kind logistics company with technology designed specifically for eCommerce brands shipping perishables, and cold-storage facilities in New Jersey, Florida, Michigan, California, and Texas. 

Grip’s Smart Logistics Engine leverages advanced modeling and analyzes 25 million data points daily to determine the most efficient packaging and shipping option for every individual order. 

Grip’s technology evaluates factors such as shipment size, origin, destination, carrier performance, and real-time weather conditions—including temperature, humidity, and events like wildfires and blizzards—to select the most efficient packaging, carrier, and route. 

This minimizes costly packaging waste, reduces damage, and dramatically increases on-time delivery rates. eCommerce brands using Grip reduce their shipping costs by up to 30% and see a decrease in shipping failures by up to 25%.